Wealth and Black Friday Psychology

As we approach Thanksgiving in the United States, the bustle of life may seem to be slowing. That calm, however, is underscored by the advertising and enticements of retailers hoping to move into the black side of the ledger for the year on the day after the holiday of gratitude. Otherwise known as Black Friday. Indeed so many of us will go shopping on that day that it will almost appear that everyone is …
In pop psychology and social media, there seems to be more interest in pop personality than in financial behaviors when it comes to talking about the things that will have the greatest impact on how successful we are at accumulating wealth. Who doesn’t love a one-question quiz that asks you about your favorite color and then gives you a report telling you you’re a terrible investor because you like magenta? Tests like the Myers-Briggs …
We have an operating theory here at DataPoints that goes like this: portfolio returns are being commoditized for the vast majority of retail investors–either by robo-style services or index strategies, or both–and that this large swath of the population will be willing to pay less for the (likely illusory) promise of market-beating portfolio returns from their would-be financial advisors. This development will in turn put pressure on the financial services industry in general and …
According to Vanguard’s Advisor Alpha study, working with an advisor can add incrementally to an investor’s portfolio. Half of the contribution of an advisor’s value is through behavioral guidance. This guidance includes helping clients to make better investing decisions, ignore the herds, and stick to a strategy. These findings beg the question: Would these benefits increase if we added a framework to the guidance that advisors provide? To create a better mousetrap of understanding …
The state of flow from a psychological perspective is when you are completely engrossed in a task and are able to work or create in a productive way. It requires removing all distractions and being in a state of deep concentration. You hear about flow when someone shares that she wrote a book in four weeks, or maybe spent 14 uninterrupted hours creating a sculpture. It’s almost superhuman, but it can happen when you …

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