Finding Your Niche, Startup Style

Why is it that you are not wealthy? Perhaps it is because you are not pursuing opportunities that exist in the marketplace. – The Millionaire Next Door, page 211 Great entrepreneurs find novel and marketable solutions to meaningful problems. This characteristic hasn’t changed since 1996 when The Millionaire Next Door was published, although technology has[…]

Startup Options: Leading or Disrupting?

Thoughtful career writers will correctly point out that self-employment isn’t for everyone. Just as being a surgeon or a carpenter isn’t for everyone, we have unique characteristics that allow us to be more successful in some jobs or endeavors versus others. This principle applies with equal force in the arena of entrepreneurship: being self-employed requires[…]