Transforming The Client Experience: How Financial Planning Firms Use Behavioral Assessments

Clients seek your financial planning expertise. And, you create comprehensive financial plans for your clients. The plans require clients to make spending, saving, and investing decisions that will help them achieve financial goals and live the life they seek. Will all clients follow the plans you create? Will they all follow them in the same way? The real work of achieving financial success comes once your clients leave your office. Client money mindset impacts …
When working with clients either in-person or virtually, understanding their money mindset helps firms provide an exceptional client experience. We asked Ben Martinek, CFP®, EA, CSLP® and his team at Bona Fide Finance to share how they use DataPoints assessments to get to know prospects and clients in their financial planning practice. Tell us about Bona Fide Finance and its approach to financial planning. Using a goals-based approach, Bona Fide Finance delivers value to …
A well-designed financial plan can help clients achieve more than just financial goals. We talked with Michael Palazzolo, founder of Fintentional®, about how his firm helps clients achieve life goals in the context of financial planning. Michael is a former software engineer who started his transition to financial planning in 2007 and became a Certified Financial Planner™ certificant in 2010. Michael and his wife Amy also hosted Your Money or Your Life study groups …
How do advisors understand clients’ money-related attitudes before their first meeting? We chatted with Deborah Meyer, CFP®, CPA/PFS, CEPA, owner of WorthyNest® and Amazon bestselling author of Redefining Family Wealth about how her firm incorporates DataPoints assessments into the client experience. Tell us a little about WorthyNext and what makes your firm unique. WorthyNest® is a fee-only, fiduciary wealth management firm based in Punta Gorda, FL that helps Christian parents and Christian entrepreneurs across the U.S. unlock their …
Like economics, financial planning, or psychology, there is a science to communication. Research-backed methods exist for sharing information with others, particularly in times of chaos or a crisis. As many of you probably have experienced during preceding days, there are excellent examples of letters, email messages, and social media posts that are both informative and comforting. See great examples from Radix Financial or this local business message to customers, Tap & Six. Likewise, there have …

The Latest

Get Updates

Learn About...